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Reliable, down-to-earth hard-worker with a good sense of humour and 11 years of experience in web development, advertising, copywriting, graphic design and pre-press preparation. A talent for analysing problems, developing and simplifying procedures, and finding innovative solutions. Proven ability to motivate and work effectively with persons from other cultures and all walks of life.
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PJ, Selangor |
| Jan 2010-Present |
StART Society is a center aimed at elevating the lives of underprivileged children through the arts and performing arts (design, dance, drama, vocals, music, writing). Besides teaching 4 classes a week, I offer web consultancy and provide content for some of their PR materials. |
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PJ, Selangor |
| Jan 2010-Present |
In June of 2009, I decided to take a year off to write a book. A manuscript has been birthed, and the book is in the publishing stages. |
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Kelana Jaya, Selangor |
| Feb 2007-Present |
Alongside driving the company’s creative initiatives, I’m in-charge of internal operations, new business acquisition, resource recruitment and personnel development. Also play a key role in fostering solid relationships between Amphibia Digital's development team and key clients. |
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- Managed the online development of YTL Luxury Properties. The projects under my supervision include Pangkor Laut Resort, Cameron Highlands Resort, Tanjong Jara Resort, Spa Village Kuala Lumpur, Spa Village Tembok Bali, Spa Village Pangkor Laut, Spa Village Cameron Highlands, Spa Village Tanjong Jara)
- Oversaw the web site maintenance, development and growth of the world’s largest Islamic bank, Al Rajhi Bank
- Oversaw a team of developers and designers on the implementation of a mix of websites, flash games, online marketing campaigns and traditional media. Clients I’ve worked with include Happy Mobile Prepaid, The IRIS corporation, Ford Ranger, The Unity Band, Bloomingdale Advertising, Mines Resort, Subang SkyPark, VR1, Qualitas, CareerXcell, BonusLink, Marlboro, INTI College, RealMart, Intel, Harbor Point Lending and Asian Heritage Row
- Undertook the copywriting of strategic communication pieces for YTL, Al Rajhi Bank, Adoi Magazine, Astro and Real Mart.
- Collaborated with Nuffnang, Malaysia’s largest blogging network, on a successful online contest for RealMart
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Clerkenwell, London |
| Oct 2005-Feb 2007 |
Oversaw the development and deployment
of all things interactive at Miller Bainbridge whose clients included
Toyota, eBay, Which?, NatWest, Royal Bank of Scotland and Travis
Perkins. |
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- Produced Flash microsites, animated banners and digital assets
for Toyota's RAV4, Avensis, Prius, AYGO, Land Cruiser, Auris,
Yaris, Verso and Corolla models.
- Developed activation and retention email communications for
eBay.
- Was one of a two-member team in-charge of a leading energy switching
web site operated by the country's largest consumer group, Which?.
Once on board, I automated the daily file transfer system, streamlined
the price updating process, put in a wide array of calculation
accuracy checks and generated performance reports on a daily basis.
Voted by the Guardian as the most accurate energy switching site
in the UK, we grew the customer base by 800%, and generated up
to £8000 worth of revenue per day.
- Developed a company extranet that enabled users within the building
to easily showcase artwork to clients via the internet using a
drag and drop file system. Passworded entry, email triggers and
artwork archival were all seamlessly implemented into the system.
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Chelsea, London |
| Feb 2005-June 2005 |
Was in-charge of
maintenance and development of all web sites for e-Spares, UK's
largest online supplier of electrical spare parts and accessories.
As one of UK's fastest growing e-tailers, eSpares had forged online
partnerships with leading retailers in the country. |
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- Managed web sites for all of eSpares partners, which at the
time included Argos, Empire Direct Spares, Unbeatable and Comet.
- Launched all new eSpares affiliate programs.
- Involved in initiative to move eSpares onto a relational database
from it's current flat file system, and implementing the necessary
applications to support this new structure.
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Los Angeles, California |
| Apr 1999-Jan 2005 |
Exclusively in-charge
of all web development and in-house creative for a leading fulfilment
service corporation. Job responsibilities covered web site design
and programming, online positioning strategy, search engine optimisation,
company--wide development of advertising across all mediums and
web content management. |
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Successful development and implementation
of over 40 e-commerce web sites. Clients include Nvidia, Weird
Al Yankovic, Franklin Mint, KCET Broadcasting, Peter Benchley's Amazon TV series, IMAX
Theatres, Wildbrain Animation Studio, Artisan Entertainment, Guthy Renker, AT&T Broadband, Disney, Warner Bros, The Cartoon Network, The Cheesecake Factory and FOX
Kids.
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Creator of the highly successful Bun
& Thigh Rocker System web site. Achieved online sales
of $4.3 million within the first year of its inception.
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Key role player in the success of the RevoStyler
hairbrush being recognized as the '2002 Infomercial Product
of the Year' by the Electronic Retailing Association.
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With half a day’s notice, established
an online charity fund for the New
York Fire Department that raised $160,000 per hour the following
morning for the victims of 9/11.
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Developed an online order status and order
tracking system which cut customer service calls down by 80
percent for NewRoads' clients.
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Transitioned NewRoads to a fully electronic
billing system. Aside from saving 6000 sheets of paper per month,
the move to an electronic bill improved the accuracy of invoices
from 92% to 99.95%.
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In charge of the design and copywriting of
all online, outdoor and print advertising for NewRoads.
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| San Diego, California |
| Aug 1998- Apr 1999 |
Responsible for design
and production of print, outdoor and online materials for a full-service
advertising agency. |
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Clients included SDElectricians, Cohn Restaurant
Group, The David Binn Foundation and Go To Market
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Developed advertising campaigns for up and
coming businesses in the San Diego Area
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Active participation in new business sales
pitches
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| San Diego, California |
| Nov 1998-Feb 1999 |
Initiated sales contact
with prospective customers. Clients represented included Intuit
and The Learning Company |
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| Columbia, Missouri |
| Aug 1997-Mar 1998 |
Provided computer
support for Mac, Windows and SGI platform users as well as peripherals
associated with those platforms |
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| Columbia, Missouri |
| Aug 1997-Dec 1997 |
Wrote and helped
produce effective radio ads for clients such as Little Caesars,
Gotcha and Paradise Aquariums |
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| Los Angeles, California |
| Completed courses in C++, Access Databases, Networking,
Server-Side Programming and Linux Administration. |
Aug 2001-Dec 2003 |
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| Columbia, Missouri |
| Bachelor of Journalism in Advertising |
Aug 1995-May 1998 |
| Dean's List: Four Semesters |
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| Kuala Lumpur, Malaysia |
| Cambridge A Levels |
Jan 1993 – Jun 1994 |
| English (A), Sociology (B), Economics (B), Accounting
(C) |
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| Mac OS, Windows NT/2000/XP, Linux (Red Hat, Debian, Mandrake) |
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| HTML, PHP, mySQL,
postGresSQL, Java Script, CSS, XML, ActionScript |
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Macromedia Dreamweaver,
Macromedia Flash, Macromedia Fireworks, Adobe Photoshop, Adobe Illustrator,
Adobe Acrobat Writer, Adobe Streamline, Quark XPress, GifBuilder,
Microsoft Access, Microsoft Excel, Microsoft Powerpoint, VI, SVN,
CVS |
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Avid tennis player. Also deeply enjoy playing basketball, badminton, table tennis, volleyball, football (American and International). Struggling but resilient golfer. |
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Unquenchable passion for the culinary arts. Have even written a comprehensive, hand-bound sushi book. |
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Both a writer and a cult follower of urban poetry. |
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Avid photographer and have clocked thousands of hours in the darkroom. Possess a particular interest in street photography, and trained under Oliver Schuchard, Ansel Adam’s prodigy. |
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Former chess player at the national level. Retired at age 15 but interest has not dampened. Returned in 1997 to win the University of Missouri chess championship and am contemplating a comeback later in life. |
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Extensive interest in house architecture and design and aspire to hand-build a house from scratch one day. |
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Obtain huge pleasure and solitude from playing a varied selection of musical instruments, namely the piano, guitar and drums. |
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Enjoy gaining new insights in all areas, partly through books, podcasts and television, but mostly from personal experiences and social interaction with every level of life’s colourful people. |
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To enjoy a successful career driven by passion; where work does not seem like work, and where the people I am surrounded with feel the same way. |
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To leave a positive footprint on the planet and those around me. |
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To never lose sight of my priorities in life. |
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